Selling a home in Calgary’s real estate market can be a challenge, but with the right strategies, it’s possible to exceed expectations and achieve an outstanding sale price. Recently, we helped a client sell their home for $20K above asking price, and we’re here to share the key factors that made this success possible.
Pricing and Market Analysis
The first step in any successful sale is setting the right price. In Calgary, where the market can fluctuate based on the season and local economic conditions, it’s important to work with a real estate agent who understands the local trends. We conducted a thorough comparative market analysis (CMA) to evaluate the property’s true value based on comparable homes in the area. By pricing it strategically just under market value, we attracted more attention from potential buyers, which led to a bidding war.
Home Staging and Presentation
Presentation is everything. In today’s competitive Calgary market, homes that are staged professionally sell faster and for more money. We worked with a local stager who expertly enhanced the home’s strengths while minimizing any weaknesses. From fresh paint to decluttering and adding inviting touches, the home presented beautifully both online and in person.
Effective Marketing
We made sure to market the property in the most effective ways possible. High-quality professional photos, virtual tours, and social media campaigns all played a part in creating a buzz around the listing. This helped increase visibility, and when the home hit the market, it was seen by a wide audience of qualified buyers.
Timing and Negotiation
Timing was also crucial. With Calgary’s market often fluctuating, we listed the home at the right time—just before a busy real estate season when buyer activity was peaking. Once offers started coming in, we used our expert negotiation skills to secure an offer well above the asking price, ultimately selling the property for $20K more than initially expected.
If you’re thinking about selling your Calgary home, let us show you how a tailored approach and expert strategies can lead to extraordinary results.
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